Posted: 14th June 2022 | Back to news feed

Taxi! The July Racecourse, please…


 Discover Newmarket hails new black cab for tour guests


Your carriage awaits: Discover Newmarket's new cab at Bedford Lodge Hotel & Spa

Visitors taking a tour with Discover Newmarket (01638 501122, will be able to explore the home of horseracing in style thanks to the tourism organisation’s acquisition of a London taxi.

The iconic black cab will be easy to spot, not just as an unfamiliar sight on Newmarket’s streets but for its smart new livery. It is emblazoned with Discover Newmarket’s distinctive logo of a rearing horse, as well as an eye-catching image of four inquisitive thoroughbreds.

The stylish new runabout will offer door-to-door service* for any private tour bookings, with luxurious touches including copies of Racing Post and a glass of Champagne.

The ex-Hackney Carriage will be ready to roll in time for Discover Newmarket’s Race Day Tour at the July Festival, 7-9 July. This very special day at the races begins with a visit to the famous gallops to see the horses exercising, the National Stud, and a behind-the-scenes tour of the racecourse, before an exciting afternoon of sporting action. Prices start at £110 per person, including a Buck's Fizz brunch and Premier Race Ticket, with an additional one-off fee of £50 for the private use of the cab.

The tour is just one of a variety of fascinating experiences designed by Discover Newmarket to suit everyone from racing fans to history lovers, with prices starting at £15 per person.

The London taxi was donated to Discover Newmarket by Newmarket Racehorse Transport and sponsored by Al Basti Equiworld, a key stakeholder in the organisation.

Tracey Harding, manager of Discover Newmarket, said: “The popularity of private tours soared during Covid, not only for safety reasons but for those who liked the idea of exclusivity and being able to choose the date and time of their tour. With the acquisition of the London black cab, we can now take this VIP experience to another level and we can’t wait to see the cab out and about.”

Guests can turn their trip into a short break by booking one of the accommodation choices available at

*Door-to-door service is only available within Newmarket as part of a pre-booked tour with Discover Newmarket.

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