IV Horse is Horseplay Redefined and is pronounced '4' or 'for' horse. IV Horse are manufacturers and suppliers of an innovative and extensive range of quality products for horse and rider. With a strong UK manufacturing ethos, we instigated the UKOK! buying group initiative and are proud that many of our award winning products are UK made including our grooming range, lead ropes, haynets and whips.
Regarded as producers of some of the best equine and equestrian products on the market, from horse & rider wear to our superb range of grooming products and rider care products which are loved by horses and horse enthusiasts throughout the world, the range continues to adapt and grow in response to ever changing equestrian needs, always with horses' welfare in mind.
Please contact us if you need advice or information.
Synovium® Horse Health is the development Vetmarx BV, a team of Olympic vets from The Netherlands. A brand that was produced by FEI vet Sebastiaan Donker, to provide a range of professional horse supplements that are scientifically researched, veterinary tested, and quality assured with GMP+ certification. The proven range of supplements are used and loved by vets, professional & amateurs alike, across many disciplines throughout Europe and The Middle East since 2006. Synovium® launched their products to the UK & Ireland in 2019.
Our mission is provide a brand of veterianry supplements that you can trust time and time again. Clean sport is at the forefront of Synovium and understanding the requirements at the highest of levels allows us to develop supplements that are competition legal, whilst using proven ingredients at their correct levels to guarantee results. Synovium's range of advanced horse supplements from horse calmers and muscle support to performance & innovative joint supplements.
The name Synovium derives from synovial fluid, which is found inside healthy joints, standing for cleanliness and purity. We pursue this within all our products. The horse is an individual just like you, Synovium understands every horse is different. Good feed is of great importance; however, it can never fully meet the needs of the competition horse. Synovium examines each horse and looks after his athletic ability. We believe in working closely with all our clients providing the best veterinary support for you and your horses, please get in touch with our expert team.
Strawmax is a very economical, and sustainable bedding designed to keep stabled horses healthy and happy. Made from 100% fully traceable British straw, Strawmax straw pellets make a deep, supportive, dust-extracted bed for your horse that lasts for months, with minimal maintenance and very low waste, and composts quickly into a nitrogen-rich manure perfect for farmers and gardeners.
Free from harmful spores, Strawmax is designed to help improve equine health and to reduce the high levels of airborne dust into the stable, preventing any serious damage to your horse’s respiratory system.
Bedmax has become the first equine bedding company to achieve NOPS accreditation, under a new scheme launched by the British Equestrian Trade Association (BETA) in January 2021. The new BETA NOPS Bedding badge you will see on our Strawmax bags certifies that the risk of contamination by naturally occurring prohibited substances has been proactively minimised in the production process.
Bedmax are a Trade Member of the British Equestrian Trade Association